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Privacy Policy

This Privacy Policy explains how Serenity Sam ("we", "us", "our") collects, uses, and shares your personal information when you visit or make a purchase from SerenitySam.org (the “Site”).

Personal Information We Collect

When you visit the Site, we automatically collect certain information about your device, including:

  • Device Information: This includes data about your web browser, IP address, time zone, cookies installed on your device, and the individual web pages or products you view on the Site. We also gather information on how you interact with the Site, such as referring websites or search terms.

We collect this Device Information using the following technologies:

  • Cookies: Small data files placed on your device, often containing a unique identifier. For more information or to disable cookies, visit All About Cookies.

  • Log Files: These files track actions occurring on the Site and collect data such as your IP address, browser type, Internet service provider, referring/exit pages, and timestamps.

  • Web Beacons, Tags, and Pixels: Electronic files that help us track how you browse the Site.

Additionally, when you make a purchase or attempt to make a purchase through the Site, we collect the following Order Information:

  • Name

  • Billing and shipping address

  • Payment details (including credit card information)

  • Email address

  • Phone number

When we mention "Personal Information" in this policy, we’re referring to both Device Information and Order Information.

How We Use Your Personal Information

We use the Order Information to:

  • Fulfill orders (process payment, arrange shipping, send invoices/order confirmations)

  • Communicate with you

  • Screen for potential risk or fraud

  • Provide information or marketing materials relevant to our products or services, based on your preferences

We use Device Information for:

  • Risk and fraud prevention (e.g., IP address tracking)

  • Site improvement and optimization (including analytics on how customers use the Site and assess marketing success)

Sharing Your Personal Information

We share your Personal Information with trusted third parties to help us operate the Site and provide services, including:

  • Wix: Powers our online store. Learn about Wix’s privacy practices here.

  • Google Analytics: Helps us understand how customers interact with our Site. Learn about Google’s privacy practices here. You can opt-out of Google Analytics here.

We may also share your information to comply with applicable laws or legal requests, such as a subpoena or search warrant, or to protect our rights.

Behavioral Advertising

We use your Personal Information to deliver targeted ads or marketing materials that may be of interest to you. For more details on targeted advertising, visit the Network Advertising Initiative educational page.

You can opt-out of targeted advertising via the following platforms:

You can also opt-out from some of these services via the Digital Advertising Alliance at: Opt-Out Portal.

Do Not Track

Please note, we do not alter our Site’s data collection practices in response to Do Not Track signals sent by your browser.

Your Rights

If you are a European resident, you have the right to access, correct, update, or request deletion of your personal information. To exercise these rights, please contact us using the information provided below.

Additionally, please note that we process your information to fulfill contracts (such as completing your orders) or to pursue our legitimate business interests, as outlined above. Your information may also be transferred outside of Europe, including to countries such as the United States and Canada.

Data Retention

We retain your Order Information for our records unless you request that it be deleted.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for operational, legal, or regulatory reasons. We will notify you of any material changes by updating the date at the bottom of this policy.

Minors

The Site is not intended for individuals under the age of 16.

Contact Us

If you have any questions, concerns, or complaints about our privacy practices or wish to exercise your rights, please contact us at:

Email: SerenitySamLives@gmail.com
Mailing Address:
SerenitySam
Privacy Compliance Officer
SerenitySamLives@gmail.com

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